One of 31 video segments featured in 'Designing Media', the new book, DVD and website by Bill Moggridge.

More info on 'Designing Medi'a available at

Twitter is the most puzzling of the new connections. Even founder and CEO Ev Williams was surprised when he tried using the first prototype, finding it engaging to get that human connection in a fun, lightweight way. Ev is a serial entrepreneur and relates the sequence of ventures that led him to Twitter, including the adoption of blog as both a noun and verb and the use of the term blogger as a brand name for the tool that he was developing.

More info on Designing Media available at