identity design

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A Belief in a Radical Spirit
The Citibank logo is a familiar sight to every New Yorker. On the average ten minute walk through midtown Manhattan you might encounter the iconic red umbrella logotype half a dozen times, the friendly san serif letters decorating bank buildings, ATMs, and rentable bikes. The current Citi logo was designed in 1998 by Paula Scher,...
MAN / HAT / TAN: The Challenge of the Letterhead
In the forward to Letters from the Avant-Garde, a slim yet unique volume edited by Ellen Lupton and Elaine Lustig Cohen focusing on the stationery of European designers, Cohen discusses her experience as proprietor of Ex Libris, a bookstore specializing in avant-garde print materials. Founded in 1979 by Cohen and her husband, Arthur A. Cohen,...