Justin Gold is the founder of Justin’s, maker of naturally delicious, high-quality nut butters, nut butter snacks, and organic peanut butter cups. The Justin’s story began when Justin, a lover of the active lifestyle, moved to Boulder, Colorado in his twenties. In order to fuel his long bike rides, Justin embarked on a mission to create new varieties of nut butter that not only packed the protein, but also tasted great. In 2004, after two years of experimenting with nuts and a simple food processor in his home kitchen, Justin prepared his first business plan and launched Justin’s!

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