national design award winners 2016

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Okay, Bye
Graphic designer and visual artist Geoff McFetridge created this striking poster in 2015 to advertise the play “Okay, Bye” performed by the Steppenwolf Theatre Company in Chicago, Illinois. As with many of McFetridge’s designs, the poster uses bold colors and simple forms to communicate a visual riddle. Two pairs of black shoes distinguish the owners...