By the 1980s, the drive to miniaturize electronics had advanced so far that industrial designers were no longer obliged to create forms that had to accommodate large internal mechanisms and parts. Mario Bellini and his contemporaries could use their creativity and skills to appeal to consumers on practical, visual and experiential levels. His ET Personal...

When did you first see the Alitalia livery? A group of planes wearing the Alitalia livery It was designed by Walter Landor in 1967, working from his original headquarters, a retired ferryboat moored in San Francisco called The Klamath. He had already gained a strong reputation for original ideas about designing brands with just the...