herbert bayer

Image features a poster showing three zones of color set against a white background. Text is featured in contrasting white or black within the areas of color. Please scroll down to read the blog post about this object.
Transcending Advertising
Herbert Bayer first became involved with Container Corporation of America (CCA) when Walter Paepcke, at the suggestion of his wife Elizabeth, began commissioning advertisements from avant-garde artists and designers, advocating for a collaborative relationship between art and industry. After completing several innovative advertisements, Bayer designed an exhibition for CCA in 1945 titled “Modern Art in...
Image features black and white photomontage combining image of roast pork apparently flying in the sky alongside US Army bombers. Please scroll down to read the blog post about this object.
Recipe for Victory
A pork shank flies through the air, flanked by nine Allied bombers. Perspective lines shoot out from a distant point of origin, emphasizing the speed, impact, and patriotic urgency of the heroic ham and her military escort. But why? Signed “herbert bayer” in the upper left corner, this mysterious black-and-white printed photomontage is part of...
Image features a brochure with a diagram of the overall menstrual cycle on the front cover in pink, red, yellow, white, and black against a black background. White numbers representing days of the month are arranged in a circle, and different types of moons appear in white in the four corners. Please scroll down to read the blog post about this object.
Herbert Bayer, Master of the Universe
Herbert Bayer is known for his work as a student and teacher at the Bauhaus, the famous German art school that integrated art, design, and daily life. During Bayer’s formative years at the Bauhaus (1921–1928), he helped create the modern discipline of graphic design by using photography, type, and geometric systems to promote products and...