American design

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Image features bright red text set against a lime green background. The text is manipulated so that the letters join into a single swirling form evocative of smoke or flame.
Remembering Wes Wilson (1937–2020)
Designer Wes Wilson, who died on January 24, 2020, at age 82, created some of the most memorable posters of the psychedelic era. These wavy-gravy, acid-colored, hand-lettered provocations for the eye accompanied rock shows at San Francisco’s Fillmore Auditorium and Avalon Ballroom. Wilson’s posters for the Grateful Dead, Jefferson Airplane, The Association, and other bands...
Image features a poster for the New York Subway Advertising Company, encouraging businesses to purchase advertising space in subway stations or on trains. In the foreground, at bottom left, a single train's rail, rendered in perspective extends into a black, spiraling tunnel. At the vanishing point of the tunnel, a cluster of colorful, overlapping rectangles, meant to represent posters. Across the bottom, in black text: [New York Subway Advertising Company logo] RAILS TO SALES / SUBWAY POSTERS [a red line cuts through the center of "subway posters"]. Please scroll down to read the blog post about this object.
Rails to Sales on the New York City Subway
This poster, designed for the New York Subway Advertising Company, exemplifies the signature approach of American graphic designers Otis (Shep) Shepard and Dorothy Van Gorder—the poster prioritizes the image as text becomes peripheral to the overall message. It combines reductive, abstracted forms with ample airbrushing to create a dynamic arrangement. The pair met in 1927...