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James Ludwig

Cooper-Hewitt: 2007 The Business of Design


Business leaders discuss how green design impacts their overall strategy and affects their bottom line. The panel is moderated by Sarah Murray of the Financial Times and panelists include James Ludwig of Steelcase, John Righini of General Electric, and Sven Shiers of Patagonia. This event took place during National Design Week, October 14-20, 2007.
Business of Design, 2007, green design, Bottom Line, panel, Sarah Murray, James Ludwig, John Righini, Sven Shiers, National Design Week, talk, long

2011 Business of Design: James Ludwig - Bringing Designers and engineers together


Business of Design, 2011, James Ludwig

2011 Business of Design: James Ludwig - Designing the product is not enough


Business of Design, 2011, James Ludwig

2011 Business of Design: James Ludwig - Design is more than looks


Business of Design, 2011, James Ludwig

2011 Business of Design: James Ludwig - Design and synthesis


Business of Design, 2011, James Ludwig

2011 Business of Design: James Ludwig - Creating a space for design


Business of Design, 2011, James Ludwig

2011 Business of Design: James Ludwig - Contraints define design


Business of Design, 2011, James Ludwig

2011 Business of Design: James Ludwig - Design is a full contact sport


Business of Design, 2011, James Ludwig

2011 Business of Design: Designers and Engineers


Business of Design, 2011, Alfonso E. Albaisa, James Ludwig, Beth Comstock, Emmanuel Perrin

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