Linda Boff

The Business of Design 2012


On October 16, 2012, leading innovators and thinkers in business and design were invited to Cooper-Hewitt's Business of Design Breakfast, an annual National Design Week event, for a discussion about creative ways each community can be inspired by the other. Bob Safian, publisher of Fast Company, moderated the conversation. Themes included how design can be a productive methodology for business, provocation and its role in design to move a business forward, and the opportunities and challenges of hiring new design talent.
Business, National Design Week, Bob Arko, Coalesse, Kate Aronowitz, Facebook, Neal Arthur, Wieden + Kennedy, Caroline Baumann, cooper-hewitt, National Design Museum, Matt Baer, Fab, Christopher Bevans, Billionaire Boys Club, Linda Boff, General Electric, Paolo Cravedi, Alessi, Aaron Dignan, Undercurrent, Raymond J Kilmer, Alcoa, Yaron Koppel, SodaStream, Arthur Rubinfeld, Starbucks Coffee Company, Robert Safian, Fast Company, Robert Wong, Google Creative Lab