farmer

A redesigned tractor


In 1937, Deere & Company’s engineers decided that, while they knew how to create dependable and efficient tractors, what they needed was a more cohesive appearance that projected these qualities. They entered into consultations with industrial designer Henry Dreyfuss, which led to a more unified design of the tractor and all its different models.
Henry Dreyfuss, John Deere, tractor, farmer, farming, Industrial Design