Business Week

Cooper-Hewitt: Design = The Bottom Line


Bruce Nussbaum, Assistant Managing Editor of BusinessWeek leads business luminaries including Tim Brown, Chief Executive Officer of IDEO, Claudia Kotchka, Vice President, Design Innovation and Strategy, Procter & Gamble, and Gael Towey, Chief Creative Officer of Martha Stewart Living Omnimedia as they discuss the importance of design to business.
Business, Bottom Line, Bruce Nussbaum, Business Week, Tim Brown, IDEO, Claudia Kotchka, Procter & Gamble, Gael Towey, Martha Stewart Living Omnimedia, panel, talk, long, public program

Cooper-Hewitt: Business of Design 2008


A morning panel moderated by Bruce Nussbaum of BusinessWeek discusses community and co-creation. This panel will explore what happens when consumers become producers and ask what impact this shift will have on the future global success of corporations. Panelists: Bob Greenberg, R/GA Marissa Mayer, Google, Inc. Amy Radin, Citi
Business of Design, 2008, community, co-creation, consumers, producers, Bruce Nussbaum, Business Week, Bob Greenberg, R/GA, Marissa Mayer, Google, Amy Radin, Citi, panel, talk, long, public program

Designing Media - Bruce Nussbaum


This is the second interview in Chapter 4 in my new book, Designing Media. Bruce and I were speaking at the same design conference in the fall of 2008 at the Arizona Biltmore hotel.
Bruce Nussbaum, writer, editor, blogger, Innovation and Design, channel, IN, Business Week, blog, Bill Moggridge, designing media, Interview, MIT press, design media

Are Designers the Enemies of Design?


Design writer Bruce Nussbaum delivered a speech at Parsons a few weeks ago whose controversial refrain was “designers suck.” Read the speech on his Business Week blog. 
Bruce Nussbaum, writer, speech, Parsons, controversial, Business Week, blog, Designers, enemies, protection, turf, democratization, Open, participate, participation, theme, Triennial, Exhibition, DIY, D.I.Y., Do It Yourself, Make, Readymade, howtoons, Processing, Blik, Natalie Jeremijenko, Ron Gilad, how to, mode of thinking, evolve, methodology, practice, power, philosophy, conversation, dialogue