watch

A Watch To See


The ubiquitous Swatch watch is manufactured by the Swatch Group, a Swiss conglomerate whose name is a contraction of the words second and watch. The company introduced its first watches in 1983, at a time when digital timepieces were enjoying wide popularity.
wristwatch, Swatch, United Nations, watch, analog, Swiss

Designing Media - Paul Saffo


I put the interview with Paul Saffo at the beginning of the book because he gives such an erudite overview of the changes in media and the challenges faced by the people involved its creation and design.
Paul Saffo, technology, forecaster, long-term, change, practical, impact, stanford, engineering, future, traditional, mass, new, personal, media, differences, experience, watch, participate, interaction, feedback, location, portability, portable, mobile, Bill Moggridge, designing media, book, Interview, MIT press, design media