Sagmeister Inc.

Designer (Advertised) Jeans


While recent advertising has been overwhelmingly digital, the contemporary graphic designer and former National Design Award winner, Stefan Sagmeister, relishes the opportunity to use his considerable graphic talent and imagination to create posters the traditional way, through photo offset lithography. These posters are deliberately human and personal, in response to the “cold” modernist design of some of his colleagues. In general, Sagmeister searches for ideas that elicit sensual or emotional responses from the viewer.
Sagmeister Inc., Stefan Sagmeister, Levi's, Denim, jeans, thread, clothing, graphic design, Los Angeles, San Francisco, advertising, poster, offset lithography