Stare into the electric blue shades of this woman’s sunglasses and what do you see? Even if you know what you are looking for, the blue letterforms come together to form coherent words only with sustained visual focus. If you were to advertise a concert that you wanted people to come to, would you make it this difficult for your audience to find out about it? Or could it be that the designer had something else in mind?
Victor Moscoso, San Francisco, The Chambers Brothers, Josef Albers, Herbert Matter, Yale University, Cooper Union, color theory, New York, poster, lithography, Neon Rose, Wes Wilson, Stanley Mouse, Rick Griffin, typography, graphic design