A major force in the design world since arriving in New York on a Fulbright grant in 1987, Austrian-born Stefan Sagmeister strives to create design that has the ability to touch the viewer's heart. He established Sagmeister Inc. in 1993 with an emphasis on concept over style, working primarily in the entertainment, art, and culture industries for clients such as the Rolling Stones, Lou Reed, and The Talking Heads. His work has been profiled in The New York Times and Rolling Stone magazine and featured prominently on "Entertainment Tonight," "The Late Show with David Letterman," and "Good Morning America."