INTRO


THE STREET


TYPOGRAPHY
The Familiar
The Modern


IDENTITY
Corporate Culture
Subcultures
Design Cultures


PUBLISHING
The Book
The Magazine
Electronic
Publishing


INTERVIEWS


Hoefler's revivals include the Ziggurat family, created for Rolling Stone and based on nineteenth-century advertising letters. Hoefler (interview), whose studio is in New York, describes each of these fonts as an "interpretation that expands upon existing designs without replicating them."

Frere-Jones, working at Font Bureau in Cambridge, designed the typeface Interstate in 1993, based on the letterforms used on American highway signs.

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© Copyright 1996 Cooper-Hewitt National Design Museum

Ziggurat & Leviathan
Typefaces, 1993
Designer: Jonathan Hoefler (b. 1970)
Courtesy The Hoefler Type Foundry, New York



Interstate
Typeface, 1993­94
Designer: Tobias Frere-Jones (b. 1970)
Courtesy Font Bureau, Boston